The application of digital signage in hotel and catering industries
In recent years, hotel and catering industries has developed unprecedentedly,but because of the international brand swarm into the chinese market and the booming in the chain business hotels, hotel and catering industries are starting facing a rat race. How can we use the information technology means to promote the hotel’s brand and images, improve the level of management and service level of the hotel, make the guest feel at home when they are in hotel?
 
Reception Hotel lobby
 
Hotel elevator Business Centre
- Reception desk: offer the characteristic services like dynamic introduction of hotel, message of guest room, map showing etc., make the guest feel at home, play the propagandist film circularly, enhance the hotel’s image, build the corporate’s culture better,generate additional revenue by also utilizing the network for non-competitive third-part advertising.
- Conference room/banquet hall: display the meeting schedule of the day in the big screen, use them for internal staff training, video conference etc., upgarde the hotel’s level, reduce the resources waste of paper leaflet.
- Shopping mall in hotels: display musics, news, weather forecast or other edited contents, attract customer’s attention when they are queueing.
- Corridor/dinning room: display daily messages like news, weather forecast, air quality in real tiem, serve customer with humanity, publish the urgent information timely, guarantee the effectiveness and timeliness of the message transfer.
System architecture diagram |
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Hotel